Frozen food can play an important role in developing safe eating habits among consumers, preventing the spread of foodborne diseases, and building a healthy generation. Because frozen meat is processed and stored in accordance with proper hygiene rules. Therefore, frozen meat and milk are pollution-free and safe.

Livestock and nutrition experts said these things at the inauguration ceremony of a week-long campaign week in Mohammadpur Agricultural Market area on Wednesday to increase public awareness about eating frozen meat and milk. The campaign, which started on Wednesday with the slogan ‘Aware consumers, healthy families – priority of frozen milk and meat in safe food’, will continue until March 18. IRG Development Services Limited (IRG DSL) organized this campaign at various places in the capital Dhaka with the support of the World Bank.

Dhaka District Livestock Officer Basna Akhter said, we have to get out of the mindset that frozen food is bad. Frozen food is much safer than the meat we buy from the market. He said that the risk of contamination in open market meat is much higher. In addition, if meat is kept in an open place for a long time, it can be contaminated with germs and rot. It is not known when the meat is cut in the market. Various germs start attacking the cut meat after two hours.

Livestock and Nutrition Expert Agronomist Dr. SM Rajiur Rahman said that the belief that open market meat is more fresh and delicious is also wrong. This type of milk is sterilized using high-quality technology, which is essential for daily healthy eating habits.